2. Build a Case for Support

Start with the Why in building your case for support. This is the data gathering part of planning your campaign.

Annual Giving is a Conversation

First there is listening…

  • As many ways as you can.
  • As many people as you can.
  • As often as you can.

Then there is reporting back...

  • As often as you can.
  • In as many various ways as you can.

Data Gathering & Reporting

Inviting your congregation into the conversation

  • Wow Cards
  • Counting
  • Brainstorming
  • Even Operating Expenses (Yes!)